Features

The Ukrainian Ink Market

A single legal manufacturer, several importers and numerous underground companies are competing for market share.

The Ukrainian ink market is experiencing a rather complicated competitive fight between a single legal manufacturer, several importers and numerous underground companies. With a population of approximately 45 million people, Ukraine once was considered one of the most promising ink markets in the post-Soviet space. In the 2000s, marketing studies conducted by local analytical agencies were anticipating the rise of per capita consumption in Ukraine to the European average level within the comi...

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